Rebecca Cook our Founder / Boss Lady and Lead Trainer, our mild mannered powerhouse, our ‘go to’ person on just about everything! Bec, Sydney born and raised, is a mother, wife and motivated career professional, boasting over 15 years in training, coaching, mentoring, program design, national projects and account management – all backed up by a long list of qualifications including Positive Psychology, Small Business, Management, Career Development. Upon meeting her, you’ll quickly understand why she has achieved such successes in her life – Bec is genuinely passionate about what she does and how she goes about it. Bec is committed to the personal development of every individual and the support of each athlete to be the best version of themselves. She upholds the values of Elite Athlete Business School on a daily basis in and out of the training sessions. Bec exudes integrity, is undeniably fun. She effortlessly gains trust and builds relationships…an amazing communicator, role model and trainer. An avid fan of sports and fitness herself, Bec has found herself working with an impressive list of sporting clientele – the NRL, Cronulla Sharks Football Club, The Matildas, Cricket NSW to name a few. Other major clients Bec has assisted in training and development include the NSW Police Force, St George Bank, and Colliers International. Bec is doing what she loves, engaging with people and helping them to succeed by uncovering and levering the capabilities of each individual.